Our client is a prestigious organisation based in Northumberland who are looking for an ambitious Email Marketing Executive to join their team.
As Email Marketing Executive, our client is looking for candidates who can create and implement email campaigns in order to manage customer journeys, maximise engagement, contact rates and increase profitability for the business.
Role & Responsibilities:
- Design, create and build email templates to upsell and cross sell products via email and SMS
- Write engaging and creative content
- Identify target audience and manage email databases
- Analyse campaign performance and suggest and manage improvements to minimise unsubscribes
- Report on any success generated from email marketing efforts
- Drive performance through campaign testing and build robust channel reporting
- Integrate and manage multiple platforms and manage data integrations
- Ensure emails follow industry policies and compliance
- Previous experience in a digital marketing or email marketing positions
- HTML skills
- Strong analytical skills
- Knowledge of content management systems
- Proficiency in marketing automation technology